Joico Blonde Life Violet Shampoo is a cool tone-perfecting shampoo that gently cleanses while neutralizing brassy, yellow hues to maintain brilliantly bright blondes. Nutrient-rich Tamanu and Monoi oils help restore strength, softness and shine.
• For Cool, Bright blondes
• Instantly cool brassy tones and brighten cool blonde hair
• Help maintain healthy-looking hair with brilliant shine
• Nourish and protect fragile blonde hair
• Rich lather gently cleanses hair
How to use:
Apply to wet hair. Lather. Leave in 1-3 minutes. Rinse, and follow with Blonde Life Violet Conditioner. Use 2-3 times per week to maintain cool tones.